Harleen Kaur
Director, Adzmode | Digital Growth & Generative AI Strategist
Expertise: Generative Engine Optimisation (GEO), Performance Marketing, and AI Content Strategy.
Education:
Core Certifications:
Recent Articles
How to Optimize Website Content for ChatGPT and AI Chatbots?
AI systems try to work out who you are, what you do and where you operate. Keep your business name, address, phone number and description consistent across your website, Google Business Profile, LinkedIn and directories.
Answer Engine Optimization Services in India: What to Look For
If you're a business owner evaluating answer engine optimization services in India, the core question isn't "does this agency know AI" — it's "can this agency make my content extractable, verifiable, and citable, not just rankable."
AEO vs GEO vs SEO: Understanding the Differences
AEO vs GEO vs SEO comes down to where you [...]
AEO vs SEO: Key Differences Every Marketer Should Know
AEO (Answer Engine Optimization) and SEO (Search Engine Optimization) are [...]
What Is Answer Engine Optimization (AEO) and Why It Matters?
Answer Engine Optimization (AEO) is the practice of structuring content [...]
How to Achieve Hyper-Personalization at Scale Using AI?
Achieving hyper-personalization at scale using AI requires four connected layers [...]
